Thoughtful consideration must be given to the entire trademark portfolio and not just the mark being considered for modernization. Once the changes are made, it’s hard to go back.
Before doing anything else, understand the opportunities available in your target markets. Research the market’s competitive conditions and growth potential. At the same time, recognize the obstacles inherent to market.
Contrary to popular perception, a good premarital agreement is not about creating an inevitable unhappy ending, but rather about planning for possible future events, with input from both spouses.
Your company’s trademarks are the first and most direct touchpoints to your consuming public and thus an invaluable asset.
Even if a business is not legally required to disclose a security breach, consider whether customer relations or other factors weigh in favor of letting your customers know
Not every case can or should be mediated, but mediation is the most commonly used method of resolving legal disputes. So the question is, do you mediate before the lawsuit starts?
One of the common pitfalls for small businesses is picking a domain name that infringes upon another company’s intellectual property rights.
Public documents relating to the patenting process provide virtually all the information needed to predict how the court will interpret the claims.
Despite the common notion that you can defer a buy-sell agreement until you have the resources to devote to the process, you should not put it off.
Just like a yearly visit to the family doctor, an intellectual property audit should be regular and systematic.
HOW TO UPSIZE gives you access to a wide range of how-to articles written by experts in areas critical to business growth.