Step 3: Identify potential loan
guarantors.
Lenders are no longer relying solely on collateral security and the
repayment prospects of a borrower’s business when deciding whether to
extend a loan. Lenders have tightened their credit policies to require
that guarantees be given by affiliates or individuals with an interest
in the borrower. Lenders may request these personal or entity
guarantees in lieu of or, in many cases, in addition to asset
collateral.
Be sure you are ready to identify possible sources of such guarantees,
including founders, company principals and key investors. These
potential guarantors should also be willing to provide collateral or
document adequate cash flow projections to back up their guarantees.
Step 4: Consider offering equity
rights.
You should also consider offering equity rights in your business to
make the relationship more durable and further align your business
interests with potential lenders. A share in your profits through the
issuance of warrants or convertible debt may reduce the interest rates
that lenders might charge on a credit facility and help increase your
chances of getting a loan.
Step 5: Think of prospective lenders
as full-service financial institutions.
Lenders often view borrowers as possible customers of all of their
financial services—not just their commercial credit services.
Therefore, you should adopt a similar approach by viewing lenders as
full-service financial institutions—not just credit sources.
Lenders may require you to keep commercial bank accounts with them for
the dual purposes of security and permitting them to monitor your cash
flow, but doing so may also help enhance your relationship with those
institutions. Additionally, by utilizing multiple product offerings
from your lender, you may increase the likelihood of successful
negotiations should any future issues arise under the new credit
facility.
Step 6: Seek help from a reputable
auditor or accountant.
Early in the process of seeking a new credit facility, prospective
borrowers should have preliminary discussions with respected accounting
or auditing firms whose people can help them prepare the financial
statements that are often required by lenders. Be sure to maintain a
current list of potential auditing firms to help reassure your lender
that the required financial statements will be prepared and audited in a
timely manner once the loan is made.
Step 7: Consider venture capital or
hedge funds.
If you’ve been unable to obtain credit from traditional commercial
lenders, you may want to consider alternatives. Venture capital funds
and hedge funds have been making fewer equity investments in businesses
recently due to the current economic conditions. As a result, some of
these funds have been more willing to make loans rather than equity
investments.
Although the economy is getting stronger and a new sense of normalcy is
emerging, it is likely that the lending climate will remain a
challenging one for the foreseeable future. With some careful planning
and creative thinking, however, you can help increase your odds of
obtaining a loan that’s a good fit for you and your business.
"If your company is offering benefits as a service to employees or to attract talent, one size no longer fits all. The future of employee benefits is customization.
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