Mahmood Khan is Senior Vice President of Digital Media and Analytics at Risdall. Khan joined Risdall from Periscope where he served as the Director of Media and Analytics and led a team of digital media, paid search and SEO professionals. Prior to Periscope, he led international ecommerce campaigns for clients at Digital River.
Khan currently serves as a Member of IAB Digital Media Buyer and Planner Certi ca- tion Program Exam Committee which sets the standard for global certi cation. Khan leads digital initiatives with a passionate data-driven perspective and his extensive expertise builds on Risdall’s integrated model of digital platform development, digital content marketing and communica- tions, paid engagement and analytics.